SEO Training Courses
MASTER SEO for YOUR Business
Specialist SEO Training Courses
This training is for business's that are looking to establish their brand online and stand out on the World Wide Web, the team of experts have the experience and skills to help get your brand on page one, on major search engines and we can impart our knowledge on to you!
Why Would I Need Training In SEO?
Getting to the first page of Google means more visitors, more conversions and ultimately, more profits.
Learn all about search engine rankings through our Web Optimisation course. We will teach you only White Hat SEO – the proper procedures that ensure you have a knowledge of improving your rankings naturally, in line with what Google expects. We will also give you an insight into what techniques to avoid (’Black Hat SEO’) so that your website doesn’t receive any devastating search engine penalties.
Our SEO Courses In Detail
Our SEO training courses are designed for a small number of delegates so we can look in-depth into your website’s specifics. This allows delegates the opportunity to get to grips with the course materials and ask more questions to ensure their understanding.
Our search engine optimisation courses will comprise of:
Introduction to Search Engine Optimisation
- Significant Google Algorithm Updates, Panda, Penguin and Hummingbird.
- The structure of a successful SEO digital marketing campaign.
- SEO Concepts and terminology ( Landing Page Optimisation (LPO). Conversation Rate Optimisation (CRO).
Factors In SEO
- Technical aspects of onsite SEO, Page Speed, Crawl Errors, XML Sitemap
- Landing Page Optimisation (LPO), Blogs.
- How to tweak/improve on pages that are already ranking.
- Titles, Meta Descriptions, Friendly URLs.
SEO Research and Strategy
- The importance of keyword research.
- How to carry out competitive analysis
- Deciding primary keywords and secondary keywords.
- Introducing long tail keywords.
Off-Page SEO Techniques
- Backlink Analysis and acquiring high-quality natural backlinks.
- Outreach – Blogs, Social Media, Forums.
- Reviews.
Signing Up For Our SEO Training Courses
Our SEO training courses are ideal for delegates of all skill levels – no matter if you’ve been dealing with online marketing for a while, or just need a refresher we can tailor the course for you.
To enrol or learn more about our SEO training courses in Berkshire, get in touch with us today! You can send any e-mail enquiries to sales@advansys.gi
